Effective marketing strategy focuses on your customers, scrutinises the market and competition, and delivers the best plan to achieve your goals. Target, engage, persuade. That’s what delivers.
Take a proactive approach to your marketing to get ahead.
"Strategic thinking sets your business up to succeed"
Have you planned and documented your marketing activity? A well-defined marketing plan includes your market position, your target market, and the marketing mix that you’re going to use to achieve your marketing goals. Have you got the right marketing strategies and tactics to get ahead in your sector?
Is your marketing performing across your channels? Channel management ensures that you’re using the right marketing strategies and techniques to segment your target market, communicate effectively and develop useful relationships in the most efficient way. Are your marketing channels working to reach your customers?
Are your campaigns generating leads and sales? A high-impact campaign plan engages your audience. Driven by clear objectives and with useful content at its core it’s delivered through a potent media plan. Are you delivering the right content on the right platform to the right audience to deliver good sales growth?
Are your promotions working? Effective promotional strategy engages, informs and persuades your target audience about your products & services. It uses social media, e-commerce, sales promotion, advertising, personal selling and PR to do it. Is your promotional strategy creating traffic and converting?
Supportive and understanding
I have worked with Chris on many projects over the past 6 years. I have always found him extremely professional, open and honest. He has always been clear and accurate with all communications, and when faced with problems he is always supportive and understanding in finding solutions. I would have no hesitation in recommending Chris for any marketing project.
Hickling & Squires
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